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The AI & Growth Marketing Blog

Featured Posts

How to Evaluate—and Fix—Your Brand’s Performance

Branding Guides

branding, brand activation

Brand Activation Strategy: What It Is, How to Do It—and Why Playing It Safe Won’t Cut It

Branding Guides

branding, brand activation

Branding Guides

branding, brand activation

Digital Marketing

Verge Digital Marketing blog, ebook, guide

When Innovation Isn’t Enough: Why Every Small Business Needs to Understand Digital Marketing

Digital Marketing

Verge Digital Marketing blog, ebook, guide

Digital Marketing

Verge Digital Marketing blog, ebook, guide

Social Media Management & Account Hygiene: How to Maintain a Healthy Social Presence

Social Media Markeing

social media marketing

Social Media Management & Account Hygiene: How to Maintain a Healthy Social Presence

Social Media Markeing

social media marketing

Social Media Markeing

social media marketing

Which CRM Is Best for Small Business? ActiveCampaign vs. HubSpot

Digital Marketing

CRM, Marketing Automation

Which CRM Is Best for Small Business? ActiveCampaign vs. HubSpot

Digital Marketing

CRM, Marketing Automation

Digital Marketing

CRM, Marketing Automation

Social Media Platforms: Your Sherpa Through the Digital Jungle (and Why Choosing Wisely Matters)

Social Media Markeing

social media marketing

Social Media Platforms: Your Sherpa Through the Digital Jungle (and Why Choosing Wisely Matters)

Social Media Markeing

social media marketing

Social Media Markeing

social media marketing

Lynn Langmade 4/19/25 Lynn Langmade 4/19/25

Future-Proof SEO: Why AI Should Be in Your Toolkit

Search engine optimization is undergoing a major shift, and artificial intelligence is at the center of it. In this guide, we explore how AI is reshaping everything from keyword research and content optimization to predictive trend analysis and technical audits. The result? Smarter, faster, and more targeted strategies that serve real user needs. Whether you're a seasoned marketer or a small business owner, this post breaks down how to start using AI SEO tools right now—and why doing so is quickly becoming a competitive necessity.

Lane Langmade 4/30/20 Lane Langmade 4/30/20

Blog SEO Checklist: How to Optimize Your Blog Content for Search

Your on-page blog SEO checklist helps fine-tune your message and refocus on the right audience with every post you publish. SEO is more important than ever, with social media platforms decreasing reach for private businesses. Increasing your blog SEO will boost your traffic at a fraction of the cost of paid advertising.

Lynn Langmade 3/17/20 Lynn Langmade 3/17/20

Complete Guide to Writing Effective Google Ads Using SEO Keywords

You can improve the success of your Google Ads by integrating industry-specific SEO keywords into your ads. Want to learn more? Read on.

Lynn Langmade 12/11/19 Lynn Langmade 12/11/19

How Paid Ads Can Boost the Success of Inbound Marketing Strategies

Although inbound marketing alone can optimize your search rankings and promote your brand presence, integrating paid advertising into your strategy can quickly help you maximize your success. By utilizing paid advertising campaigns alongside your inbound marketing techniques, you can successfully place your content in front of your target audience for improved visibility and engagement. Your target audience will have more opportunities to explore your website, blogs and other content types with the paid ads acting as key reminders.